Greater Manchester Violence Reduction Unit

As part of the ongoing violence reduction campaign, I am greater, three new videos have been launched to inspire young people to be greater than violence.

The videos feature young people from across Greater Manchester, including Rachel, a successful radio presenter from Manchester, Ramario an inspirational future music producer from 84YOUTH and Hamelton from Oldham Boxing Club, a boxing star who mentors other young people alongside studying and working.

The I am greater campaign was launched by Greater Manchester’s Violence Reduction Unit earlier this year. Young people shared their stories in a series of powerful videos, including individuals who have personally experienced the impact of serious violence. Four videos for parents were also created to increase parents’ confidence in speaking to their child about difficult topics and to signpost to further help and support.

In total, these videos achieved over 8.7 million impressions and nearly 75,000 swipe ups/clicks.

Download the stakeholder toolkit to access videos, school resources and social posts and get involved: School Resources – I Am Greater

Have your voice heard

We are now developing the next phase of the campaign, which will provide 13–25-year-olds across Greater Manchester with the skills, knowledge, and confidence to be greater than violence.

The next burst of the campaign will focus on empowering young people to deescalate negative situations to prevent violence from escalating, whether online, at school, college, university or amongst their peer groups.

If you are aged between 13-25 and live in Greater Manchester and want to have your voice heard, please complete this short survey. It will take no longer than 10 minutes and you could win a £50 Amazon voucher or work experience with Hitch marketing agency.


Article posted on: 10/12/2021 09:12am

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